According to CoverGirl, the new look “showcases her evolving beauty and style transformations.”
In the exclusive, behind-the-scenes video, Taylor talks about trying new things especially when it comes to fashion saying, “I think in my life I try to experiment as much as I can with fashion. We put together nine different looks over the course of a two hour show.”
However, when it comes to the darker hair and the rocker look, she thinks of it as “something I like to pull out at an award show or a party or something like that. I would describe myself as a rebel in some way, but not in others.”
What do you think of the four new sides of Taylor Swift?
Check out the exclusive behind the scenes video from CoverGirl:
Steve Koscik / US99.5